Noir Auto Group

Finding dream cars for less.

Delivered

UX/UI Design

Web Design & Development

The Brand

Noir Auto Group was started as a niche service finding vehicles for individuals who lack the time and desire to search for the car of their dreams. 

The Challenge

We were tasked with the challenge of designing a web application to facilitate the online process of Noir Auto Group’s customers submitting vehicle requests and all of the subsequent following steps. The user journey was complex as it involved several steps as the business’ vehicle finding process is unconventional. We mapped out a detailed yet simple user journey to make the user experience as enjoyable as possible.

Additionally, we were to create a marketing website that would promote and explain the web app.

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