iRange

Excitement in full swing!

Delivered

Branding

Brand Messaging

Print Design

Web Design & Development

The Brand

iRange Toronto is a premium golf entertainment venue that combines state-of-the-art technology with a vibrant, social atmosphere. More than just a driving range, it is a destination for golfers of all skill levels. iRange operates with a strong focus on hospitality, delivering exceptional customer service, entertainment, and top-tier facilities that go beyond traditional driving ranges.

Modern

Premium

Inviting

Exciting

The Brand Identity

Since opening, iRange has grown beyond a driving range into a premier golf and entertainment venue. The logomark reflects this through a single, simplified symbol: a flag. In golf, the flag marks the target, the place every golfer is trying to reach. The same idea drives the brand, positioning each iRange location as the destination its audience and beyond wants to be and keeps coming back to.

An abstract “i” and “R” are worked subtly into the flag, adding personality and creating a distinctive, memorable mark.

The logotype is big and bold, built on a customized version of the typeface Author to capture iRange’s energetic character.

Together, the mark and logotype form a clean, confident identity that embodies the iRange brand.

Old Logo
New Logo

#00ff89

#07231d

#ff6600

#00f3f0

#053BFD

#ffffff

 #000000

Patterns

These 3 patterns below serve as additional elements of the brand that when used, will help strengthen brand awareness while creating visual intrigue.

Typography

Franklin Gothic ATF

Aa 

Aa 

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

1234567890!@#$%^&*()

Supreme

Aa 

Aa 

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

1234567890!@#$%^&*()

Inter

Aa 

Aa 

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

1234567890!@#$%^&*()